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Follow the shopper: 6 reasons why consumption stocks could be the star act of FY26

Brace yourselves, bulls and bears—India's consumption theme is teeing up for a blockbuster FY26. A rare cocktail of fiscal fireworks, monetary mellowing, and rural romance is brewing a heady mix for investors hungry for the next big trend. And if the soothsayers of Dalal Street a

Follow the shopper: 6 reasons why consumption stocks could be the star act of FY26

Brace yourselves, bulls and bears—India's consumption theme is teeing up for a blockbuster FY26. A rare cocktail of fiscal fireworks, monetary mellowing, and rural romance is brewing a heady mix for investors hungry for the next big trend. And if the soothsayers of Dalal Street are to be believed, the stars are finally aligning for consumption stocks.

The Rs 1 lakh crore income tax relief announced in Budget 2025 took effect from April and is expected to create a multiplier effect on consumption over the next one to two years, potentially boosting GDP growth by 30–40 basis points, says Akshay Badjate, fund manager at Merisis PMS.

“Consumption may emerge as one of the biggest themes considering the recent changes in the economic environment, such as the lowering of interest rates and the income tax rate cuts. Combined with other fiscal measures like higher capital expenditure, it could stimulate robust household consumption and economic growth this year,” he said.

Here’s why India’s consumer-facing stocks may be about to steal the spotlight—and why FY26 could be a turning point for the theme.